BiciMAD
Date
2022
Project
Concept
Client
BiciMAD
Area
Brand identity
App design
BiciMAD
Date
2022
Project
Concept
Client
BiciMAD
Area
Brand identity
App design
Project
Madrid is home for innovation and sustainability. This proposal aims to leverage the city’s unique features for becoming a world-class cycling environment.
The brand concept for bicimad builds on editorial design and scandi vibes, bringing in the tradition of bike-friendly cities from North Europe. This new narrative encompasses a user-centric experience and an improved data collection and management.
Project
Madrid is home for innovation and sustainability. This proposal aims to leverage the city’s unique features for becoming a world-class cycling environment.
The brand concept for bicimad builds on editorial design and scandi vibes, bringing in the tradition of bike-friendly cities from North Europe. This new narrative encompasses a user-centric experience and an improved data collection and management.
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